Our Mission

The Better World Campaign (BWC) works to foster a strong, effective relationship between the United States and the United Nations to promote core American interests and build a more secure, prosperous, and healthy world. BWC engages policymakers, the media, and the American public alike to increase awareness of the critical role played by the UN in world affairs and the importance of constructive U.S.-UN relations.

Frequently Asked Questions

How does BWC advocate for the UN in America?

BWC is the premier advocacy organization devoted to fostering a strong partnership between the United States and the United Nations – a vision that promotes core American interests and builds a more secure, prosperous, and healthy world. We encourage U.S. leadership to work hand-in-hand with the UN to tackle the world’s biggest issues by engaging policymakers and the American public to build support for the UN’s life-saving work.
What is the relationship between BWC and the United Nations Foundation?

BWC is the sister organization of the United Nations Foundation. Both organizations were founded by Ted Turner to connect people, ideas, and resources with the invaluable work of the United Nations. However, the two organizations exist as separate entities.
What is the relationship between BWC and the United Nations Association of the U.S.?

BWC and UNA-USA are independent organizations, but work closely together to inform, inspire, and mobilize Americans to support the principles and vital work of the UN. UNA-USA is a membership organization that connects with 120 chapters nationwide and engages elected officials through advocacy.
What is BWC’s "Thank A Peacekeeper" campaign?

In recognition of the more than 90,000 UN peacekeepers working to promote peace and security worldwide, BWC initiated the “Thank a Peacekeeper” campaign. Working together with the UN Department of Peacekeeping Operations, we have delivered more than 130,000 messages of gratitude from Americans to UN peacekeepers serving globally.